Tuesday, 15 December 2015

Holiday Marketing through influencers [Infographic]

‘Tis the season to be influencing

With the holidays in full swing, so many brands are competing for the attention of the same customers. This is where brands need to get more creative by working through trusted sources, such as bloggers, to get more opportunity to reach and influence their audience.

With approximately 200 million people turning on their ad blockers, it’s clear that marketers need to be less intrusive and put their ad budgets elsewhere. Offers shared by trusted advocates convert at 3x-10x higher rate than actual brands, so there’s no denying the fact that influencers can play a crucial role here.

The Shelf’s holiday infographic highlights the need for influencer marketing during the holidays and how you can ramp up your campaigns through the various social networks, like Pinterest, YouTube, and Instagram. Read on for more insights! 

Holiday marketing


Source: Smart Insights

 

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